| Company: | CEO, NitroSell (IRL) |
| Details: | As well as an overview of the latest thinking, Charles will focus on the reality that while product innovation is important, so is innovation in channel/distribution strategy, sales & marketing strategies and radical pricing strategies. Companies have strengths in different areas and finding the right mix of strategies in a market context will dictate what is essential for successful commercialization. Interaction and partnership between big and small companies is sometimes, the key to a win-win scenario.
Charles will use industry examples and personal case studies from his 25 years experience at the top of the Irish IT industry, to illustrate. As CEO of Horizon, Charles played a key role in propelling the company from a staff of 8 to a Group employing 720 people and floated on the Dublin and London Stock Exchanges. Charles established several start-up businesses for Horizon, and was also responsible for over twenty acquisitions (including Client Solutions). As its new CEO, most of Charles's time is now taken up with accelerating NitroSell - a new Internet startup, on its way to becoming a global success story. « Back to event |